This Monday (21), Google released an unprecedented report on the economic and social impacts of Android in Brazil. According to the study carried out by the consultancy Bain & Company, the mobile operating system was one of the factors responsible for increasing the population’s access to the internet.
Check out the ten most important points of the survey, which indicate how Android impacted the lives of Brazilians.
1. Democratized internet access
Brazil is among the five largest Android markets in the world: 9 out of 10 citizens use smartphones with this OS. In the past 5 years, 24 million Brazilians have started to connect via an Android device.
2. Popularized the use of smartphones
According to the study, 80% of people in classes D and E pay less than R $ 1,000 for a smartphone. Currently, about 50 million devices are sold each year in Brazil, which indicates that 1 in 4 Brazilians bought a new smartphone in the last year.
3. Generated revenue equivalent to 2% of Brazilian GDP
The Google ecosystem contributed to the generation of R $ 136 billion in revenue for companies directly involved with Android in Brazil and associated with the hardware, software and connectivity industries.
4. Fostered 630 thousand jobs in the country
About 630 thousand jobs are linked to the Android platform, which is equivalent to approximately 35% of workers in the technology and telecommunications industry.
5. Helped digital transformation in the pandemic period
About 70% of consumers increased their smartphone usage time during the pandemic. For the first time, 46% of the country’s digital population watched a live broadcast via cell phone.
6. Spread the profession of developer in the country
About 45% of Brazilian developers have been working in the field for less than 2 years. The study showed that 50% of professionals in the sector do not have a college degree.
7. Generated access to public services
Among smartphone owners, 57% use public services through devices. Work papers, CNH and CPF can now be consulted digitally via smartphone, for example.
8. Popularized mobile banking
About 44% of consumers had their first online banking experience during the pandemic; 72% of these transactions were carried out using a smartphone.
9. Facilitated access to photos and videos
Approximately 89% of users use smartphones to take pictures. Ease of use, advanced features and the ability to save images directly to the cloud helped to popularize this habit.
10. Expanded access to streaming services
About 35% of smartphone users hire streaming services, with an average monthly expense of R $ 45 per person.