The clip Baby Shark reached 7,043 billion views on YouTube, making it the most viewed video across the platform. Childhood fever outweighed musical success Despacito, by Luiz Fonsi and Daddy Yankee, who had the title three years ago.
We already know that children’s songs are on the rise, but Baby Shark stood out by taking a huge leap in popularity. In April 2019, the video had just 2.5 billion views. Since then, that number has grown by an impressive 181%. And, according to a Wikipedia projection, the video could grow even more. Check it out below:
Other YouTube hits
While the second place is occupied by Despacito, the third gets Shape of You, music by singer Ed Sheeran. In the fourth position, is the hit See You Again, by Wiz Khalifa. Then there are more children’s songs: The success Masha and the Bear, with 4.4 billion views, and Johny Johny Yes Papa, with 4.15 billion.
As the The Verge, Baby Shark is following a very different trajectory from the other successes of the YouTube. According to the source, this may represent an interesting change of pace in view of the dominance of the music industry over the platform’s hits.
What do you think about this? Will the children’s song that stuck in our heads become even more popular? Share your opinion in the comments!